[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.nejedeto.cz\/proc-jsou-webove-stranky-to-nejdulezitejsi-v-marketingu\/#Article","mainEntityOfPage":"https:\/\/www.nejedeto.cz\/proc-jsou-webove-stranky-to-nejdulezitejsi-v-marketingu\/","headline":"Pro\u010d jsou webov\u00e9 str\u00e1nky to nejd\u016fle\u017eit\u011bj\u0161\u00ed v marketingu?","name":"Pro\u010d jsou webov\u00e9 str\u00e1nky to nejd\u016fle\u017eit\u011bj\u0161\u00ed v marketingu?","description":"Marketing je obrovsk\u00e9 odv\u011btv\u00ed, kter\u00e9 se zab\u00fdv\u00e1 stovkami t\u00e9mat a oblast\u00ed. Ale ohledn\u011b digit\u00e1ln\u00edho marketingu existuje n\u011bco, kde v\u0161echna tato odv\u011btv\u00ed kon\u010d\u00ed. Webov\u00e9 str\u00e1nky. Web va\u0161\u00ed firmy, e-shopu nebo spole\u010dnosti je n\u011bco, bez \u010deho marketing zkr\u00e1tka nebude dob\u0159e fungovat. A mnoho odborn\u00edku ozna\u010duje web za v\u016fbec to nejd\u016fle\u017eit\u011bj\u0161\u00ed, co pot\u0159ebujete, aby v\u00e1\u0161 obchod za\u010dal prosperovat. […]","datePublished":"2026-01-02","dateModified":"2026-01-02","author":{"@type":"Person","@id":"https:\/\/www.nejedeto.cz\/author\/#Person","name":"","url":"https:\/\/www.nejedeto.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9bbe1b3bd68cf5b616cc697a459b86e3be4df6c120806baf939f8aad94b0a3d6?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9bbe1b3bd68cf5b616cc697a459b86e3be4df6c120806baf939f8aad94b0a3d6?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"nejedeto.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.nejedeto.cz\/wp-content\/uploads\/jamesmarkosborne-code-1076536_640.jpg","url":"https:\/\/www.nejedeto.cz\/wp-content\/uploads\/jamesmarkosborne-code-1076536_640.jpg","height":0,"width":0},"url":"https:\/\/www.nejedeto.cz\/proc-jsou-webove-stranky-to-nejdulezitejsi-v-marketingu\/","about":["Business"],"wordCount":401,"articleBody":"       Marketing je obrovsk\u00e9 odv\u011btv\u00ed, kter\u00e9 se zab\u00fdv\u00e1 stovkami t\u00e9mat a oblast\u00ed. Ale ohledn\u011b digit\u00e1ln\u00edho marketingu existuje n\u011bco, kde v\u0161echna tato odv\u011btv\u00ed kon\u010d\u00ed. Webov\u00e9 str\u00e1nky. Web va\u0161\u00ed firmy, e-shopu nebo spole\u010dnosti je n\u011bco, bez \u010deho marketing zkr\u00e1tka nebude dob\u0159e fungovat. A mnoho odborn\u00edku ozna\u010duje web za v\u016fbec to nejd\u016fle\u017eit\u011bj\u0161\u00ed, co pot\u0159ebujete, aby v\u00e1\u0161 obchod za\u010dal prosperovat.Pro\u010d tomu tak je?Web je centrem va\u0161\u00ed komunikace se z\u00e1kazn\u00edkemA v tomto bodu nemluv\u00edme jenom o tom, \u017ee tu z\u00e1kazn\u00edci najdou kontaktn\u00ed \u00fadaje na v\u00e1s a va\u0161i firmu. Mluv\u00edme o tom, \u017ee se tu soust\u0159ed\u00ed v\u0161echny marketingov\u00e9 kan\u00e1ly. Online reklama, soci\u00e1ln\u00ed s\u00edt\u011b, e-mail, informace o kampan\u00edch mimo internet a podobn\u011b. Soci\u00e1ln\u00ed s\u00edt\u011b jsou takov\u00fdm pronajat\u00fdm prostorem, kde si nem\u016f\u017eete d\u011blat co chcete, ale na va\u0161em webu ano. Tady neplat\u00ed \u017e\u00e1dn\u00e1 pravidla nebo algoritmy, kter\u00e9 v\u00e1s znev\u00fdhodn\u00ed.D\u016fv\u011bryhodnost zna\u010dkyWebov\u00e9 str\u00e1nky dok\u00e1\u017eou hodn\u011b vylep\u0161it d\u016fv\u011bryhodnost va\u0161\u00ed zna\u010dky. Webov\u00e9 str\u00e1nky jsou \u010dasto t\u00edm prvn\u00edm m\u00edstem, kde se o v\u00e1s z\u00e1kazn\u00edk dozv\u00ed. A pokud uvid\u00ed starom\u00f3dn\u00ed design, nebudou mu na webu fungovat odkazy nebo nez\u00edsk\u00e1 jasn\u00e9 informace o tom, co chce, m\u016f\u017ee ho to odradit t\u0159eba i od n\u00e1kupu u v\u00e1s. Ale pokud budete m\u00edt kvalitn\u00ed webov\u00e9 str\u00e1nky, uvid\u00ed profesionalitu a d\u016fv\u011bryhodnost. A to p\u0159esn\u011b chcete.Web v\u00e1m prod\u00e1v\u00e1 cel\u00fd denPokud je web dob\u0159e navr\u017een\u00fd, bude v\u00e1m vyd\u011bl\u00e1vat klidn\u011b i 24 hodin denn\u011b. Zvl\u00e1\u0161t\u011b, pokud na n\u011bm m\u00e1te e-shop. Ale i pokud ne, dok\u00e1\u017ee k v\u00e1m p\u0159iv\u00e9st z\u00e1kazn\u00edky po cel\u00fd den. Dovede toti\u017e z\u00e1kazn\u00edka ke kontaktu s v\u00e1mi nebo p\u0159\u00edmo k objedn\u00e1vce, vysv\u011btl\u00ed jim va\u0161e slu\u017eby a produkty a nevy\u017eaduje, abyste se mu neust\u00e1le v\u011bnovali.Jak vid\u00edte, kvalitn\u00ed webov\u00e9 str\u00e1nky jsou pro v\u00e1s velmi d\u016fle\u017eit\u00e9. Pokud m\u00e1te sv\u016fj podnik a nejste si jist\u00ed, jestli v\u00e1\u0161 web stoj\u00ed za to, vyu\u017eijte slu\u017eby tvorby webov\u00fdch str\u00e1nek Vset\u00edn imperialmedia.cz.                                                                                                                                                                                                                                                                                                                                                                                                  "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Pro\u010d jsou webov\u00e9 str\u00e1nky to nejd\u016fle\u017eit\u011bj\u0161\u00ed v marketingu?","item":"https:\/\/www.nejedeto.cz\/proc-jsou-webove-stranky-to-nejdulezitejsi-v-marketingu\/#breadcrumbitem"}]}]